Marketing Officer

We have a fantastic opportunity for a creative and motivated marketing professional to join the marketing team within the University of Bath's School of Management. Join us at an exciting time as the School of Management implements the University's new brand identity and explores new opportunities in AI-enabled marketing.

This is a varied and rewarding role where you'll play a key part in promoting one of the UK's leading business schools, helping to attract and inspire prospective students while enhancing the School's profile across a range of audiences. This role offers the chance to plan and create impactful content, shape campaigns and influence how we engage with future students.

Working as part of a collaborative and supportive team, you'll contribute to the planning and delivery of integrated marketing campaigns, digital content, CRM communications, recruitment events and market insight activities. You'll develop engaging content, work with external agencies, analyse campaign performance, support the implementation of the University's new brand, and help shape innovative approaches to marketing, including the use of AI and emerging digital channels.

You'll join a friendly, ambitious team that values creativity, collaboration and continuous improvement, with opportunities to develop your skills and take on additional responsibility.

This is a full-time, one-year, fixed-term role based at the University of Bath. Hybrid working is available.

About you

We're looking for someone with significant marketing experience, excellent communication skills, a flair for creating compelling content and a keen interest in digital marketing. Whether your background is in higher education or another sector, you'll be confident managing multiple projects, working with a wide range of stakeholders and using data and insight to improve marketing performance.

The ideal candidate will be a creative and motivated marketer with a talent for producing engaging content and delivering effective campaigns. Someone who enjoys working in a fast-paced environment, balancing multiple priorities while maintaining excellent attention to detail.

You'll combine strong communication and organisational skills with a proactive, solutions-focused approach. Whether developing digital content, helping at events, analysing campaign performance or working with colleagues across the organisation, you'll be confident building relationships and taking ownership of your work.

You'll be interested in emerging trends in marketing and communications, excited by opportunities to use AI and other new technologies and motivated by the chance to help shape how prospective students engage with one of the UK's leading business schools.

This role would particularly suit someone looking to take the next step in their marketing career within a supportive team that values innovation, collaboration and professional development.

What we can offer you

Generous annual leave allowance with an additional 5 discretionary days so that you can enjoy a positive work life balance. Generous employer contributory pension schemes. Cycle to work scheme. Electric vehicle salary sacrifice scheme. Staff discount at Team Bath gym. Staff benefits include discounted postgraduate tuition and language courses, alongside a wide range of personal and professional development opportunities such as apprenticeships, LinkedIn Learning, and more. Local discounts, including free entry to the Holburne Museum in Bath. A family-friendly workplace. An excellent reward package that recognises the talents of our diverse workforce. Relocation allowance. Visa reimbursement and Interest-Free Loan to help with the cost of some immigration expenses. Employee assistance services through Health Assured, including access to the Wisdom app.

Be Well at Bath

We're committed to creating a health-supporting working environment where everyone can thrive and be at their best. We offer staff support groups and networks, a network of Staff Wellbeing Champions, and a suite of tools, resources and frameworks that enable you to be at your best and thrive.