The University of Birmingham · Sport Business Operations
Business Development and Engagement Manager (Maternity Cover) - Sport Business Operations - 100026Z26 - Grade 7
Birmingham
Fixed-term
Full-time
£36,636–£48,822 / year
Closes in 7 days
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Sign in Create an accountThe Business Development and Engagement Manager is responsible for operationalising business development opportunities to generate leads across UoB Sport & Fitness and marketing and communicating across membership and participation programmes, student clubs, scholarships and the Raymond Priestley Centre in Coniston. The post holder is also responsible for developing and upholding both the University and Sport brand identity and reputation, working towards Sport Strategic goals outlined in the 2025 Sports Strategy.
This position is offered on a fixed-term basis to cover a period of maternity leave, up to February 2028.
Main Duties:
- Leads on operationalising business development opportunities to generate leads across UoB Sport & Fitness including the generation of leads and opportunities for major Campus Service Events.
- Lead on the Marketing and Communications Strategy for Sport which includes campaigns for income generating programmes and services; memberships, student and member engagement; student recruitment and events.
- Manages and motivates the Marketing and Communication team to deliver excellent performance and undertake professional development to excel in their roles.
- Plan, manage and execute Recruitment and Open Days, Sports Awards, Hall of Fame and other key strategic events across Sport.
- Strategically plan, develop and deliver a more user-friendly UoB Sport & Fitness mobile app.
- Accountable for departmental financial budgets including income, labour and expenditure ensuring cost effective decisions are made to meet the needs of UoB Sport & Fitness.
- Develop and standardise Commercial Sponsorship across clubs, pitches and programmes.
- Working with DARO to increase potential gifts across sport including scholarships.
- Establish effective relationships with colleagues across the University to facilitate functional coordination.
- Promotes equality and values diversity, acting as a role model and fostering an inclusive working culture.
- Supports the University's sustainability agenda through resource efficient working.
- Any other duties commensurate with the grade.
Required Knowledge, Skills, Qualifications and Experience:
- Highly developed communication skills.
- Extensive digital knowledge around app development, paid search, paid social and web development.
- Commitment to continually developing knowledge of marketing, communications and sales innovations.
- Experience working in a complex sport environment.
- Experience of business development across a wide-range of programmes and facilities to an extensive and varied demographic.
- Educated to Degree level (or equivalent qualifications) plus relevant practical experience; where no equivalent qualification is held, significant practical relevant experience and expertise in a series of progressively more demanding roles will be required.
- Evidence of literacy and numeracy, with the ability to write clearly, and to produce and analyse information and data.
- Knowledge of the protected characteristics of the Equality Act 2010, and how to actively ensure in day to day activity in own area that those with protected characteristics are treated equally and fairly.
Benefits:
The University offers 40 days paid holiday a year, one paid day a year for volunteering, occupational sick pay, a pension scheme, and three high quality subsidised day nurseries. The University is situated in leafy Edgbaston with excellent transport links, a state-of-the-art sports centre with pool, shops, places to eat and drink, an art gallery, museum and botanical gardens on campus. The Birmingham Professional programme provides all professional services staff with development opportunities and the encouragement to reach their full potential.
This position is offered on a fixed-term basis to cover a period of maternity leave, up to February 2028.
Main Duties:
- Leads on operationalising business development opportunities to generate leads across UoB Sport & Fitness including the generation of leads and opportunities for major Campus Service Events.
- Lead on the Marketing and Communications Strategy for Sport which includes campaigns for income generating programmes and services; memberships, student and member engagement; student recruitment and events.
- Manages and motivates the Marketing and Communication team to deliver excellent performance and undertake professional development to excel in their roles.
- Plan, manage and execute Recruitment and Open Days, Sports Awards, Hall of Fame and other key strategic events across Sport.
- Strategically plan, develop and deliver a more user-friendly UoB Sport & Fitness mobile app.
- Accountable for departmental financial budgets including income, labour and expenditure ensuring cost effective decisions are made to meet the needs of UoB Sport & Fitness.
- Develop and standardise Commercial Sponsorship across clubs, pitches and programmes.
- Working with DARO to increase potential gifts across sport including scholarships.
- Establish effective relationships with colleagues across the University to facilitate functional coordination.
- Promotes equality and values diversity, acting as a role model and fostering an inclusive working culture.
- Supports the University's sustainability agenda through resource efficient working.
- Any other duties commensurate with the grade.
Required Knowledge, Skills, Qualifications and Experience:
- Highly developed communication skills.
- Extensive digital knowledge around app development, paid search, paid social and web development.
- Commitment to continually developing knowledge of marketing, communications and sales innovations.
- Experience working in a complex sport environment.
- Experience of business development across a wide-range of programmes and facilities to an extensive and varied demographic.
- Educated to Degree level (or equivalent qualifications) plus relevant practical experience; where no equivalent qualification is held, significant practical relevant experience and expertise in a series of progressively more demanding roles will be required.
- Evidence of literacy and numeracy, with the ability to write clearly, and to produce and analyse information and data.
- Knowledge of the protected characteristics of the Equality Act 2010, and how to actively ensure in day to day activity in own area that those with protected characteristics are treated equally and fairly.
Benefits:
The University offers 40 days paid holiday a year, one paid day a year for volunteering, occupational sick pay, a pension scheme, and three high quality subsidised day nurseries. The University is situated in leafy Edgbaston with excellent transport links, a state-of-the-art sports centre with pool, shops, places to eat and drink, an art gallery, museum and botanical gardens on campus. The Birmingham Professional programme provides all professional services staff with development opportunities and the encouragement to reach their full potential.
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Job details
- Reference
- 100026Z26
- Category
- Marketing & Communications
- Posted
- 5 Nov 2026
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